Khadi : A freedom we cant live without .
Khadi was truly birth of Indian Independence and a dynamic activist . Its significance cannot be understood or reduced to just a handloom , or an Indian fabric . I feel khadi meant more to Indians.
This Gandhi Jayanti let us question how we are fulfilling our responsibilities to the nation as we enjoy our freedom .
Seventy one years after India gained freedom , we need to take this celebration to the next level .
After all, a vast majority of Indian today has only ever known a free India .
Do we stop to think of the sacrifices made , and what it meant to be treated as second-hand citizens in our own country?or is that just limited to our history text books ?
Gandhi jee worked relentlessly to free Indians from the shackles Of poverty , Illiteracy and unemployment.
Now , it is our duty to contribute in our own ways ! Our venture is way to spread awareness about khadi and inspire our young generation to adopt khadi in their daily lifestyle. We want to be a platform wherein we are uniting fashion designers, that are fond of our heritage handspun fabric. We are also developing our own niche brand for khadi apparels and lifestyle products .
Iwearkhadi products are designed on the theme of minimalism , simple and indo western designs . Our brand statement is to celebrate Indian clothing . Our clothing is all made of khadi fabric , which is a handmade fabric of India , made in villages . We wish to inspire through our brand youth to start wearing khadi clothing and a must have in their wardrobes.
Visit us at www.iwearkhadi.in USE CODE KHADI10